Privacy Policy

1. Information We Collect

1.1 Information You Provide Directly

When you use the App, you may provide us with:

• Account Information: Name, email address, username, password, and profile information when you create an account
• Payment Information: Billing details and payment method information (processed securely through third-party payment processors)
• User Content: Videos, swing recordings, practice data, and any other content you create or upload through the App
• Communications: Messages, feedback, and correspondence when you contact our support team

1.2 Information Collected Automatically

When you use the App, we automatically collect:

• Camera Data: Real-time video data captured by your device's camera for swing analysis (processed locally on your device and not stored unless you choose to save)
• Motion and Sensor Data: Body position, movement patterns, and gesture data detected during swing analysis
• Device Information: Device type, operating system, unique device identifiers, mobile network information, and device settings
• Usage Data: App features used, time spent in the App, practice sessions, swing analysis requests, and interaction patterns
• Performance Data: Crash reports, error logs, and diagnostic information to improve App stability
• Location Data: Approximate location based on IP address (we do not collect precise GPS location)

1.3 Information from Third Parties

We may receive information from:

• Social Media Platforms: If you choose to connect your social media accounts or share content
• App Store Providers: Apple App Store or Google Play Store regarding your purchases and downloads
• Analytics Providers: Usage statistics and app performance metrics

2. How We Use Your Information

We use the collected information for the following purposes:

2.1 To Provide and Improve Our Services

• Process and analyze your golf swing using AI and computer vision technology
• Generate virtual ball trajectory simulations based on your swing mechanics
• Provide personalized swing feedback and improvement recommendations
• Track your practice progress and performance analytics
• Store and manage your saved swing videos and analysis results
• Improve our AI algorithms and enhance analysis accuracy

2.2 To Maintain and Secure the App

• Monitor and analyze usage patterns to improve App performance
• Detect, prevent, and address technical issues and bugs
• Protect against fraud, abuse, and security threats
• Ensure compliance with our Terms of Service

2.3 To Communicate with You

• Send you account-related notifications and updates
• Respond to your inquiries and support requests
• Provide information about new features and improvements
• Send promotional communications (with your consent, where required)

2.4 For Business Operations

• Process payments and manage subscriptions
• Conduct research and analytics to understand user behavior
• Comply with legal obligations and enforce our policies
• Exercise or defend legal claims

3. How We Share Your Information

We may share your information in the following circumstances:

3.1 Service Providers

We share information with third-party service providers who perform services on our behalf, including:

• Cloud storage and hosting providers
• Payment processors and billing services
• Analytics and performance monitoring services
• Customer support and communication platforms
• AI and machine learning service providers

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

3.2 Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Valid legal processes (subpoenas, court orders, or search warrants)
• Government or regulatory requests
• Protection of our rights, property, or safety, or that of our users or the public
• Prevention of fraud or security threats

3.3 Business Transfers

If we are involved in a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

3.4 With Your Consent

We may share your information with third parties when you explicitly consent, such as when you choose to share your swing videos on social media platforms.

3.5 Aggregated and De-identified Data

We may share aggregated, anonymized, or de-identified data that cannot reasonably be used to identify you for research, analytics, or marketing purposes.

4. Camera Data and Video Processing

IMPORTANT INFORMATION ABOUT CAMERA USE:

• Real-time Processing: Camera data is processed in real-time on your device to analyze your swing. This live video feed is not transmitted to our servers during analysis unless you choose to save or share it.
• Saved Videos: If you choose to save a swing video, it is stored securely in our cloud storage and associated with your account. You can delete saved videos at any time through the App.
• Motion Data: We extract motion and body position data from the camera feed to perform swing analysis. This extracted data (not the raw video) may be stored to improve our AI algorithms.
• No Background Recording: The App only accesses your camera when you actively use the swing analysis feature. We do not record video in the background or when the App is not in use.
• Your Control: You can revoke camera permissions at any time through your device settings, though this will prevent the App from functioning.

5. Data Retention

We retain your information for as long as necessary to:

• Provide you with the App's services and features
• Comply with legal obligations (e.g., tax, accounting, or legal requirements)
• Resolve disputes and enforce our agreements
• Improve and develop our services

When you delete your account, we will delete or anonymize your personal information within a reasonable timeframe, except where we are required to retain it for legal purposes. Some information may remain in backup systems for a limited period.

Saved Videos: Videos you save are retained until you delete them or close your account.

6. Data Security

We implement appropriate technical and organizational security measures to protect your information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption of data in transit using SSL/TLS protocols
• Encryption of stored data at rest
• Regular security assessments and updates
• Access controls and authentication mechanisms
• Secure cloud infrastructure with industry-standard providers
• Employee training on data protection and privacy

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Your Privacy Rights and Choices

Depending on your location, you may have the following rights:

7.1 Access and Portability

You have the right to access your personal information and request a copy in a portable format.

7.2 Correction

You can update or correct your account information at any time through the App settings.

7.3 Deletion

You can request deletion of your account and associated personal information. To do so, contact us at hello@rakou.app or use the account deletion feature in the App.

7.4 Objection and Restriction

You may object to or request restriction of certain processing of your personal information, subject to legal limitations.

7.5 Opt-Out of Marketing

You can opt out of promotional emails by clicking the "unsubscribe" link in any marketing email or by adjusting your notification preferences in the App.

7.6 Camera Permissions

You can revoke camera access at any time through your device settings.

To exercise any of these rights, please contact us at hello@rakou.app. We will respond to your request within the timeframe required by applicable law.

8. Children's Privacy

The App is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at hello@rakou.app, and we will delete such information from our systems.

If you are between 13 and 18 years old, you must have your parent or legal guardian's permission to use the App.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country.

When we transfer your information internationally, we implement appropriate safeguards to protect your data, including:

• Standard contractual clauses approved by relevant authorities
• Ensuring third-party service providers maintain adequate data protection standards
• Compliance with applicable data transfer regulations

10. California Privacy Rights

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You can request information about the categories and specific pieces of personal information we collect, use, and disclose.
• Right to Delete: You can request deletion of your personal information, subject to certain exceptions.
• Right to Opt-Out: You can opt out of the "sale" of your personal information (we do not sell personal information).
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at hello@rakou.app. We will verify your identity before processing your request.

11. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR):

• Right of access to your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restriction of processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent at any time
• Right to lodge a complaint with a supervisory authority

Legal Basis for Processing: We process your personal data based on:

• Your consent (e.g., for marketing communications)
• Performance of our contract with you (e.g., providing the App services)
• Compliance with legal obligations
• Our legitimate interests (e.g., improving our services, security)

12. Third-Party Services and Links

The App may contain links to third-party websites, services, or social media platforms. This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party services you access through the App.

We are not responsible for the privacy practices or content of third-party services.

13. Analytics and Advertising

We may use third-party analytics services to understand how users interact with the App. These services may use cookies, device identifiers, and other technologies to collect usage data.

Analytics Providers: We may use services such as Google Analytics, Firebase Analytics, or similar tools. You can learn more about how these services collect and process data by reviewing their privacy policies.

Advertising: We do not currently display third-party advertisements in the App. If this changes, we will update this Privacy Policy accordingly.

14. Do Not Track Signals

Some web browsers and mobile devices have "Do Not Track" (DNT) features that allow you to signal your privacy preferences. The App does not currently respond to DNT signals, as there is no industry standard for how to interpret them.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:

• Update the "Effective Date" at the top of this Privacy Policy
• Notify you via email (if you have provided an email address)
• Display a prominent notice in the App

Your continued use of the App after any changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this Privacy Policy periodically.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

RAKOU INC.

Address: 8 The Green, Ste R, Dover, DE 19901

Email: hello@rakou.app

17. Acknowledgment

BY USING THE APP, YOU ACKNOWLEDGE THAT YOU HAVE READ AND UNDERSTOOD THIS PRIVACY POLICY AND AGREE TO THE COLLECTION, USE, AND DISCLOSURE OF YOUR INFORMATION AS DESCRIBED HEREIN.